How My Daughter Got Over Her Nutella Addiction


Nutella Addiction: A Worldwide Problem

This is a true story about my then 10-year-old daughter and her Nutella addiction. Don’t tell her this article is written about her and her Nutella phase, she really dislikes when I talk about her. Are all preteens like this? The result is that my daughter tackled her addiction in a unique way. Check it out!

Your daughter absolutely LOVES Nutella.

Really? I didn’t know that. We don’t have it at home, we have peanut butter instead.

Well, she ate 5 slices of bread with Nutella smeared on it for the snack this afternoon.

Oh my god, I thought, that is a lot of bread and Nutella. What is this stuff? I just know it as sugar laden nutty creamy filled with preservatives marketed as healthy food to kids-stuff. (BTW: Check out this link to an article on the false nutritional images of Nutella. It really isn’t what the Nutella company tries to promote it as: healthy).

Here it is a week later…

We are back to another house to pick my dear daughter from a sleepover birthday party.  A new mom says:

Wow, for breakfast this morning your skinny daughter couldn’t stop eating Nutella on bread.  I had to stop her, thought she was going to be sick. 

Oh, la, la…

On the drive home from the party I prod my daughter with questions:

I didn’t know you love Nutella so much.  Do you miss it at home?  We never buy it, just because it is not in our cultural habits, nor something that I consider an especially healthy snack or breakfast. Do you want me to buy you some? (Could she tell I was concerned?)

Yes Mom…Please Please….Buy the Nutella. I hate having a dietitian mom sometimes, you can be so strict with foods, always have to be healthy.

Better back off a bit.  Get the Nutella. Be more flexible. Buy more junk food. Don’t want the kids overdosing on these “forbidden” foods at their friend’s houses. Really, I swear, I just don’t know what this Nutella stuff is. Going to make an effort.

The Cure For Nutella Addict:  More and More

The cure for her addiction? Pots and pots of Nutella.  Bought one large pot.  It was gone in a week. My daughter had 2 slices of bread and Nutella every morning for a week.  The snack in the afternoon was the same.  Second week started the same way.  Halfway during the second week the pot stayed closed. Hmmmm. Hey, dearest daughter, do you want me to get you “your Nutella” for breakfast this morning?

Don’t like it very much anymore Mom. 

By the third week she hated the stuff.  Well, at least she had no more desire to consume large quantities of Nutella. The third pot of Nutella had to be thrown away. It was starting to go bad.  (Who knows with that stuff, the shelf life.  The pot had passed its date of expiration).

So, stopped buying Nutella. No one eats it anymore. Still buy the peanut butter. Trying to be flexible.

Thinking about doing the same experiment with my middle daughter. She is wildly addicted to pieces of baguette bread. Is there a baguette addiction cure?  French toast for breakfast, grilled cheese for lunch, bread soup for dinner. Do that for a week or more and see if that cures her addiction. Haha.  (Just kidding).

What do they put in that Nutella stuff to make kids (and some adults) addicted?  Because doing a quick google search putting in Nutella addiction showed that my oldest daughter was not the only one in this dilemma. Read this wikipedia article on Nutella for more information.
And you?  Reading this? Do you suffer from a semi-addiction to Nutella?  Or baguette?  Peanut butter?  Tell us your story in the comment section.  For sure, you are not the only one.

Update:  Ferraro, maker of Nutella, has settled a class action suit brought by a California mom who believed that Nutella was marketed as healthy, when it isn’t.  I am thinking of starting a class action suit in France (LOL) because I believe the same biased marketing practices are happening here. Read my article “Why Not a French Class Action Suit Against Nutella?

If you like hearing about the European culture and the various foods, health issues and lifestyle, “Like” our Facebook Page for more fun photos and tidbits from over here in Pau, France. Want to eat like the French and enjoy eating for pleasure (while losing weight at the same time!)? Download your free E-report on “10 Simple Ways to Eat Like The French Without Having a Food Snob Attitude” by subscribing to BrightonYourHealth blog here.

Mary Brighton

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34 Responses to “How My Daughter Got Over Her Nutella Addiction”

  1. I’ve never tried Nutella. Now doesn’t seem like a good time either.

    • Hi Johanna, Thanks for your comment. Be brave and try it if you want. It is very sweet, which is why I don’t like it. There are other more natural alternatives to Nutella (most of them you buy at a health food store). These natural alternatives are more expensibe though. Personally I like salty foods, so Nutella never hits my palate. Nutella is available in 75 countries, so many it is where you live. If you try it, come back and let us know what you think.

  2. Not a bad tactic to use :-) Of course if you give the body the right nutrition then it will reject all the bad stuff. We need to train our kids to love healthy food options.

  3. Hello, Im 21 and stumbled across this from the UK, I wouldn’t say Im addicted to Nutella ALL the time, just a lot. It was pancake day the other day so the bigger jars were on special offer… well I’d just finished the other one I couldnt resist… I didnt have any chocolate in the house the other night and fancies something, so out came the spoon… and the nutella jar, its stayed in my room, the spoon got washed and now, I just resort to spooning the stuff with my fingers from the jar, I just spent the last 10 minutes doing it, I dont appear to get sick from it at all, i LOVE eating this stuff, it’s not good for me I know that but it is just too nice. Once this jar is finsihed, I’m not gonna buy another, so temptation is not screaming at me from my kitchen cupboards but it is so disgustingly addictive for whatever reason..

    • Hi Sophie, Thanks for your comment! Let us know how it is going for you. Will you resist buying that next pot of Nutella? Sounds like you are pretty normal. There are many Nutella addicts out there!

  4. I have a nutella addiction. I don’t think that tactic would work for me. :( And I’d just get fat. Because once I start eating the stuff..I CANNOT stop. Lol. It’s terrible. I try not to let my parents buy it. 😛

    • Hi Kayla, Thanks for giving us some feedback! You sound like you have a real addiction, LOL. Everyone is different in their ways to stop these cravings. Yes, maybe in your case ask your parents to not buy the stuff. Don’t worry…it will pass one day as your tastes change with age. Good luck in the meantime. Come back and let us know how you are doing.

  5. I have a Nutella addiction. It started from Ferrero Rocher when I was little- that was my favorite candy treat, and I’d steal one when my grandmother had them in a chocolate box. I had Nutella in my French class for the first time a few months ago- and I was hooked ever since.
    I’ve gone through plenty of large jars of it, so many that I can safely say it is my most expensive addiction.
    I have weeks when I do nothing but spoon it from the jar, weeks when I have it on every sorts of foods you could think of (banana and Nutella = ♥), and then weeks when I’m so sick from it I gag every time I look at it.
    So although your tactic may work for me at times, I always have withdrawals.

    I unfortunately also suffer from a great amount of acne from eating Nutella too often.
    Darn teenage skin.

    Au revoir,

    • Bonjour Jane!
      Oh, poor you…looks like you are really hooked on Nutella. I wish my daughter’s technique worked on you…I really wonder what is in there that pulls you to eat more and more of this (unfortunately) not so healthy paste. You said you loved the candy “ferraro rocher” (I understand-my favorite too!). What about trying to substitute a couple of these candies a day and less nutella? OR…fresh nuts OR….a good chocolate that has nuts in it. If I hear of any miracle anti addiction to Nutella techniques, will pass them to you. Thanks for sharing your comment: you have a great way of writing and humor. Je vous souhaite BON COURAGE!!!

  6. I am 49 year old and am soooo addicted to Nutella. Finished off 2 small jars today. I think I am going to quit cold turkey! Wish me luck! Bobbie

  7. Hi Bobbie! Good luck ! Let us know how quitting cold turkey turns out for your Nutella addiction.

  8. I am a woman from a tropical country who was in Europe as an exchange semester student. I had never experienced winter blues, and I have always loved confectionery, specially chocolate. In one of the winter blues episodes, I ended eating up a Nutella jar from my roommate (there was like half of it left). To compensate, I went to the supermarket, bought him a NUtella jar and one for myself. That weekend, I slept thru, and whenever I woke up, I would have several slices of bread with NUtella, and then spoonfuls of NUtella, and go back to bed. Long in short: I gained a lot of weight. I can’t describe the enormous pleasure I get when I eat Nutella, how pleasant I felt then, and how I just craved for more and more. I never buy Nutella, but if I’m at someone else’s place and they do have, my craving starts again and I eat non-stop. I am stationed in Europe again, and I keep myself busy, so I have not had winter blues again. I do excercise or engage other activites to overcome the dark and the cold. However, one of my “friends” found it hillarious that I had such an addiction, so she gave me a huge jar. I used half of it to bake cookies and share them with people at the office. I was surprised to see that despise trying a small spoonful of Nutella, I don’t have a strong craving anymore. Maybe I have a higher will power now…. maybe I am more disciplined… who knows.

    • Hi Tropical Girl, Thanks for sharing your personal story. One day the truth will come out…what they really put in the Nutella that isn’t on the label (no, don’t worry, I am kidding). Your ‘friend’ wasn’t really a friend to give you a jar of it. Not very thoughtful. Good luck! Please let us know how things work out! Mary

  9. At this moment I am happy having a small spoon of nutella after my workout with a friend in the army. We started talking and I pulled nutella out.
    “You know the sugar content?”
    Then my retort was, “You know the sugar content of that cereal you eat thats also part of a balanced breakfast?”
    Eating it once in a while isn’t bad. Kids go through stages and phases. I don’t think nutella has killed anyone. False advertising but how scandelous is that compared to other things?
    Just saying.
    Plus this doesn’t always work with kids. If anything you’re creating a bad habit that when they want something they can have it in mass quantities.
    Also Just saying.

    • Hi Just Saying. Totally agree with your ‘everything in moderation’ attitude! Unfortunately for some adults and kids, the word moderation and Nutella don’t go together. (Like my daughter and some of the other commentators on this article). Thanks for your comment.

  10. I had a bit of a combination baguette/Nutella addiction myself. I used to work on Prince Street in nyc and a half block down the street from where I was working was a tiny and amazing little bakery called Vesuvio (the storefront is still there, but is a completely different bakery now). The warm bread coming out of those antique ovens was incredible in itself, but when slathered with Nutella, it was absolute heaven. I would eat a full sized baguette at least a few times a week and I think I would have continued to eat them as long as I had stayed at that job. I did eat them in bits and pieces throughout the day and I never tired of it. I don’t trust myself to buy jars of it to eat at home, because i know i would finish it off pretty quickly and since I can’t get the same amazing baguettes where I live now, it would be a huge downgrade anyway. For now, I find comfort in just thinking about those Nutella baguettes and anticipating my next trip to Europe, where I will absolutely indulge in my addiction at every cafe possible! In Holland, they make A Nutella-like spread called Plop, that is possibly even sweeter than Nutella. I described the packaging to a Dutch friend (it has gnomes on it) and she thought it was from a kid’s tv show. My ex-boyfriend and I ate jars of it biking through Holland years ago, so I have very fond memories of that deliciousness as well. Plop is also really fun to say!

  11. I tried nutella 2 days back at my sister’s home and immediately got hooked to it. i finished off the whole jar in one go. And still was carving for it.(Generally i get easily addicted to food which my taste pallet approves:) ). And while going back to my home i got 1 more jar. My mom found out i was addicted to it immediately because i was talking to her about it non stoppingly. She said,”If u really like it, i will get u 1 more jar after finishing this jar.”. she played reverse psychology (Usually when my mom said OK for anything i will lose the interest and if she said no, i will be adamant to get it. I know i sound like spoiled brat. But believe me i’m 22 and it still works that way ). And just like that i lost my interest in nutella:( There goes my nutella, sleeping in my fridge.

  12. Ilovenutella May 28, 2013 at 01:53 Reply

    I love Nutella! Ok, so sometimes I get cravings for things, but I can’t stop eating nutella. Once I get a taste, I can eat the whole jar. I eat it with cookies, in crepes, with fruit, and with practically anything. I am trying to lose weight, so my addiction is not helping. Today I ate a whole jar in total, but when I checked the scale, I had lost weight? Well, I need help quitting. When I have a party and there is Nutella, I eat a ton of it and my friends stop after they eat only a little. How can they do it? Do I have a medical problem or something? I need help quitting this addiction so I can lose weight, and if I eat a ton like your daughter did, I will gain weight and it will make me depressed. Help!

    • Dear I Love Nutella,
      You are not the only one suffering from this addiction. In your case I would recommend trying very hard not to buy this treasured cream. The cure my daughter used (eating too much of it and getting tired of it) doesn’t seem to work in your case. Good luck! Let us know how things are going in a few weeks.

  13. ILoveNutellaTOOIt'sCrazy! June 21, 2013 at 18:03 Reply

    Hi! So when I was younger we never ever really had Nutella at home, until I got into my teenage years and all of a sudden this definition of “all I ever wanted” showed up in our kitchen. I must say, I had always loved chocolate and I was eating controlled doses just because my mom knew how bad I loved chocolate and she would hide them from me-She still hides all the chocolates and Nutella and I am 22 years old. I do not suffer from obesity and I am fine with my weight but the thing is that when I really liked chocolate I didn’t really like other foods. Over the years, I have educated myself so much about good foods and the healing power of food and the richness in natural food and basically I’m obsessed with clean eating. … in the meantime my obsession for chocolate has not decreased the slightest bit, but even worse I am labelled as a chocolate monster among my friends and family so I feel it my duty to finish any edible form of chocolate lol .. no actually I’m pretty picky .. I only like chocolate like just chocolate (squares) no cream or caramel or coconut and chocolate covered mint patty or other stuff …

    I loved it when chocolate melted in the heat when it was left in my bag (people think it’s gross) so I used to microwave the squares .. until I found Nutella! That’s why it’s all I ever wanted. Anyways … as I was saying with my growing obsession over clean eating … I now eat more real food (in comparison to my diet of mostly chocolate and not really a lot of other food when I was younger) so with my increased consumption of both categories, I’m feeling that this chocolate is going to finally settle on my thighs and stomach … somewhere … it’s gonna turn into fat. I can control my eating habits for most things, but I just hate how helpless I feel towards this brown creamy spread. I try educating myself about why it is so bad … but pray for me. I hate being controlled by food. … this powerless soul-less piece of matter that shuts down my brain power uuuukhhh.. I could eat a whole jar but I use a lot of psychology on myself to stop it … I wish I could stop being obsessed about it and consume it like a normal person. And my mom just keeps buying the stuff … she hides it but I know all the hiding spots so the explained strategy of always having a supply of Nutella is not working with me I guess…

    • Hello “I Love Nutella Too It is Crazy!” . I sympathize with your Nutella addiction. I see that you are trying very hard to stay away from it and you cannot, and this makes you worried and feel guilty. I am sure at some point it will go away-this addiction, so just continue with all the healthy eating you do for balance and give yourself a break. My (now) 14 year old daughter is like you, she also asks me to hide the chocolate-not easy for her, and I can help her control her love of chocolate. The other option is to buy more organic and healthier versions of Nutella, which you can find in health food stores. Good luck and thanks so much for commenting! Sorry for the delay in getting back with you-we have been traveling for a few days.
      Warmly, Mary

    • I’ve been addicted to Nutella for 15 years and I still am.

  14. I thought this was a cute story. I wish I could get sick of Nutella. I’m at my boyfriend’s house and they have a huge pot of Nutella and I can’t stay away from it. It’s there in the cupboard, taunting me, lurking in the corner of my consciousness…


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