Class action suit won after settlement with Ferraro, maker of Nutella
True story: a mom of a 4-year-old in America took Ferraro Nutella to court and won. Read here details from website The Consumerist. If you live in California and bought Nutella between years 2008-2012 you can join into the class action suit.
I really applaud this verdict because it:
- Makes food companies more responsible for their marketing and labeling claims
- Makes consumers more aware that Nutella is not a healthy food nor a ‘health food’
- Makes parents more knowledgeable about the food they feed their children
- Makes kids, especially teenagers who influence the home’s food purchases, understand that Nutella is not healthy
I am thinking of starting a class action suit in France (LOL). The same ‘healthy’ marketing and labeling policies are happening here in France with French Nutella.
Similar marketing policies with Nutella in France
If you look at the label in the picture of Nutella on top of this article you can see:
- Lait écrémé –skimmed milk (making it seem as if the food is lower in fat when it is >30.0% fat)
- Pictures of nuts- nuts are healthy right?
- Pate a tartiner aux noisettes –Spread with nuts
Actually, Nutella’s ingredients differ depending on what country it is being sold in.
In France, ‘French’ Nutella contains: 55.2 % sugar, 30.3% vegetable oil (of this 17.3% palm oil and 13.0% nut oil), 7.4% powdered cacao, 6.6% powdered whole milk, 0.8% lactoserum, 0.3-0.7% emulsifier, and <0.7% aroma. (source Wikipedia)
This is not a healthy food. It should not be marketed as such. If a consumer is trying to make healthy food choices in the supermarket and see the word “skimmed milk” on the label, this could make the product appear as a food choice lower in fat and thus healthier. I personally feel this is deceptive marketing.
Nutella can be a part of a healthy diet, in moderation, but watch out for Nutella addiction!
Here in France, kids eat Nutella on their bread slices for both breakfast and the sacred French gouter (snack). There is pressure from kids, who also influence the home’s food purchases, to buy Nutella.
As with any food, moderation is key.
Nutella, a food high in sugar and fat, can be enjoyed as part of a healthy diet, but it should be limited to moderation. What is moderation? Once a week, twice a week? If you are addicted to Nutella moderation is a hard word to adhere to.
If you or your kids are finding it hard to stop the Nutella habit, read here on “How my Daughter got over her Nutella Addiction.” You may have a good laugh and there are other links in the article on how Nutella markets itself as a healthy food when it isn’t.
In New Jersey, there is another class action suit starting against Nutella. What do you think? Have things gone too far? Have consumers finally gotten the right message about Nutella?